Sponsored by D’Addario and international recycling company TerraCycle, musicians can bring any old instrument strings for recycling and get their electric or acoustic guitars restrung with D’Addario NYXL or Nickel Bronze Acoustic strings. Old strings collected during the event will be recycled through Playback, D’Addario’s free, national recycling program.
The team at Russo Music is committed to accommodating musicians of all levels, backgrounds and groups. They curate the finest of instruments and accessories, from popular brands or “ambitious boutiques” and seek the highest quality while ensuring there is something for every budget and taste. In fact, all instruments go through a quality-test before being put on the shelves and being sold. The team of experts are always available for personal service as well as repairs. Each year, Russo Music fixes thousands of instruments in areas near and far, paying an ode to their commitment towards communities who are close by or far away.
Playback is the world’s first instrument string recycling program, launched through a partnership between D’Addario and innovative recycling company, TerraCycle. The program is a part of D’Addario’s Players Circle loyalty program and allows registered users to recycle their used strings in exchange for extra Players Circle points. Musicians attending the recycle and restring events will receive a code at the event, redeemable for extra Players Circle points. Points can be used towards merchandise or donated to the D’Addario Foundation, the company’s nonprofit organization supporting music education in underserved communities.
“We’re thrilled to have found a recycling solution for our instrument string waste thanks to the partnership between D’Addario and TerraCycle.” says store representative, Scott Engel. “We can now make sure that our collected instrument strings are properly disposed regardless of the brand, allowing us to do what we love while minimizing our footprint on the environment.”
D’Addario has been consistently committed to the environment, working to reduce their company’s packaging waste and use the most environmentally responsible packaging available on the market. Their partnership with TerraCycle allows them to further reinforce their role as an environmental leader in the music industry.
TerraCycle is a global leader in recycling typically non-recyclable waste, working with companies to implement recycling initiatives and finding solutions for materials otherwise destined for landfill.
For more information on the recycle and restring event, please contact Russo Music Asbury Park at (732) 455-8397.